Cheers to Sandy for setting up the blog, well done. Saw this cover in my local bookstore yesterday.
Not sure if it is a local design or not. The book is Sleepless by Charlie Huston. Must be the best example of some optical fun since Stefan Sagmeister's Made you look. Strangely, it was the one cover in a sea of books that I noticed. Maybe because I was busy imagining how you get a piece like this through the sales and marketing dept of a large publishing house. The text is completely illegible up close and only becomes readable when you move about a metre or two away. Bit of fun...